Just west of Mullen, Nebraska, a thin oil-strip road winds through rolling hills and acres of pasture. This rural landscape, dotted with Angus cattle, is where I grew up on a ranch that shaped my life. Those years instilled in me values like hard work, integrity and a strong foundation of faith – principles that guide my approach to public relations and strategic communications today.

I bring seven years of experience in public relations, strategic communications and stakeholder engagement. My journey began in the Air Force, where I served as a Public Affairs Officer. In this role, I balanced leadership responsibilities with executing executive communication goals for the Department of Defense. This experience sharpened my skills in crafting strategic messaging, managing media relations and achieving organizational communication objectives.

After completing my service, I transitioned to a marketing agency specializing in agriculture, where I further refined my expertise. I continue to support my husband’s career as a combat rescue pilot, an adventure that has taken us from coast to coast for a season, but our dream has always been to return to the land. He’s from a farm in eastern Colorado, and together we’ve long hoped to raise our kids with the same values.

Working with clients across various industries gave me a deeper understanding of stakeholder collaboration and effective communication strategies. Now, as an independent contractor, I provide tailored PR and marketing communication solutions designed to help clients achieve their goals.

Today, I work as a fractional PR and communications leader for growing organizations, building communications programs that connect business strategy with credible external storytelling. My work spans earned media, thought leadership, messaging, spokesperson development and the systems that allow lean communications teams to operate at scale.

As a Christ-follower first, my business is rooted in service, integrity and the belief that success comes from putting others first. Whether it’s developing strategic communication plans, connecting storytelling to revenue or delivering high-quality marketing content, I approach every project with a can-do attitude and a commitment to excellence.

ABOUT ME.

University of Nebraska — Lincoln

Bachelor of Science: Agricultural and Environmental Sciences Communications

Bethany graduated Suma Cum Laude and as a Distinguished Graduate from ROTC.

Liberty University

Master of Science: Marketing — Digital Marketing and Advertising

Bethany graduated with a 4.0 GPA.

Public Affairs Qualification Course

Department of Defense Information School: Strategic Communications

Bethany graduated as an honorary graduate in the top 10%.


The synopsis

I know how to build a disciplined PR and communications function that finds the right stories, earns credible attention, develops trusted voices and connects PR activity back to the business.